About
I'm Conor Gotzens.
Web designer and growth marketer. I spend my days inside Search Console, Google Ads, and analytics dashboards for agency clients — and that's exactly why the websites I build look the way they do: designed backwards from how they'll be found, measured, and judged.
Most websites are built by people who never see what happens after launch — the designer ships, the developer hands off, and nobody is around when the site quietly fails to rank, track, or convert. My career runs the other direction: I started in the reporting and grew backwards into the building.
That means the unglamorous things are non-negotiable in my builds: clean information architecture, real technical SEO, conversion tracking that attributes leads to sources, and a CMS the owner can actually use. The pretty parts matter too — I just refuse to ship only the pretty parts.
The proof is in the work: MeowTested, an independent cat-product testing site I founded and run as my own laboratory, and client builds like Lomax Home Team. Small portfolio, deep involvement, numbers I can stand behind.
The short version
Websites & growth systems
Designing and building sites end to end — including MeowTested, my own product-testing site, and select client builds — alongside post-launch SEO and automation work.
Senior account manager, Elevato Digital
Managing SEO and paid search for B2B and service businesses: campaign strategy, reporting clients actually read, and the analytics plumbing underneath it.
E-commerce marketing
Grocery e-commerce marketing — where I first learned that a website is a P&L line, not a brochure. B.S. in Business Administration from Appalachian State University.
Working on something?
I reply to every serious inquiry within a day — usually with more questions, occasionally with "you don't need me for this," and sometimes with a fixed price.
Get in touch