All work

Client Work — Commercial Construction

Lomax Construction

From an 11-page template site to a 54-page platform for a North Carolina commercial general contractor.

Role
Build & SEO — rebuild, content architecture, launch
Stack
Astro 5, Netlify, GA4 + Clarity
Year
2026
Status
lomaxconstruction.com
Lomax Construction homepage — "Building North Carolina's future since 1996"
11 → 54
pages — from outdated template site to full content platform
23
built projects showcased in the portfolio
30 yrs
of real credentials finally on the record

01The challenge

A 30-year commercial contractor with real credentials — healthcare, education, municipal work — was living on an outdated 11-page WordPress template. Generic stock layout, thin content, and nothing that answered the searches that actually drive commercial construction work. Three decades of proof, none of it on the site.

02What I built

A ground-up rebuild, with the content architecture designed around how commercial construction actually gets searched: by service, by market, and by place.

  • Astro 5 static build — every page ships as fast, crawlable HTML
  • Six service pages, six market pages, and five location pages targeting North Carolina commercial-construction searches
  • 23 project showcase pages that put three decades of built work on the record
  • Full 301 redirect map, clean canonicals, structured data, and GA4 + Clarity wired in at launch

03Launch

The site went live in July 2026. As search data accumulates in Search Console, this case study gets its results section — that's the same standard I hold client reporting to: claims only after the data exists.

lomaxconstruction.com
Lomax Construction project portfolio page

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